In a May 25th interview published in Bloomberg Businessweek Magazine, Tsuneo Murata, president of Murata Manufacturing Company Limited- the world’s largest manufacturer of ceramic chip capacitors, was quoted as saying that he expected to generate $220 million USD in revenue (20 Billion Yen) from non-ceramic capacitor technology by 2013. This new revenue stream will come mainly from alternative conductive polymer capacitor technology. Murata last year acquired a unit of Showa Denko K.K. that produces non-ceramic capacitors at a plant in Tochigi prefecture, eastern Japan- mainly conductive polymer aluminum capacitors; a market dominated by Panasonic Electronic Devices. Panasonic’s recent merger with Sanyo has created a substantial market share for Panasonic in the key high growth area of conductive polymer aluminum capacitors, leaving many Japanese OEM customers looking for additional sources with large-scale production capacity. Also, Murata’s key rivals and ceramic capacitors- Samsung EMCO, TDK, Taiyo Yuden, Walsin and Yageo do not have alternative technologies to ceramic capacitors, and Murata believes that this will give them a competitive advantage. Other major competitors in conductive polymer aluminum capacitors include Nippon Chemi-Con, Nichicon and Nippon Industries (NIC Corp.).